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Water & Business:

How To Avoid the Coming Crisis. Get our latest guide here.

Welcome to Context

Context is a corporate sustainability consultancy founded in 1997 with offices in London, Los Angeles and New York.

We help our clients understand sustainability and profit from it - by developing leading sustainability strategies and compelling communications.

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We help you analyse your challenges and develop strategies that boost your business.

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We motivate your employees to support your sustainability strategy.

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Water & Business: How to avoid the coming crisis

Water once powered the industrialising world. Now it is essential for virtually everything we make (even iPhones need a good wash) and our nuclear power stations must be near the sea or large rivers for the cooling needed to keep the reactors under control.

But to really grasp the essential role that water plays in the commercial world you have to get your head around the idea of “virtual water”, or what some call “embedded water”. This is the amount of water it takes to makes something, like the screen you are reading now

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Krista Pilot, Senior Director, Strategic Communications, PepsiCo
At PepsiCo, Context supports our sustainability team in telling our stories about the groundbreaking work we do around the world, especially in sustainable agriculture and environmental sustainability.” More...